In a world full of buzzwords, abbreviations and acronyms, it can sometimes be hard to tell the difference between one...
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7 Examples of Effective B2B Direct Mail
Direct mail is so much more than simply sending mailshots to recipients. With the help of a savvy marketing team and an...
What is Direct Mail? – bakergoodchild Investigates
For many, the whole topic of direct mail can be baffling and confusing. We are frequently asked, "what is direct mail,...
B2B Direct Mail Marketing Through a Mailing House
Are you a business looking to conduct a B2B direct mail marketing campaign, but aren’t sure how to get started? While the...
Postcards – Proven to be an Effective Direct Mail Technique
There are many types of marketing techniques available to savvy business owners on the market. From social media marketing...
B2B Direct Marketing and Mail
Direct marketing and direct mail tactics are still very much alive and present in the modern age. Despite a move towards...
Mailing House Certifications – ISO 27001, ISO 14001, ISO 18001 and ISO 9001
As a part of assessing the credibility and approach to quality of a mailing house analysing compliance with ISO standards...
Direct Mail Coupons & Vouchers – Well Worth the Effort
Businesses that want to get savvy and innovative with their direct mail can make use of multiple techniques and tactics to...
Mailing House – A Definition
The term “mailing house” was first used during the 1960s by the Heidelberg News Magazine, and it’s an expression that is...
Insurance Policy Document Printing and Mailing Services
At bakergoodchild, we have experience at working on hundreds of different campaigns, which has seen us print everything...
Direct Mail – Perfect for B2B Lead Generation
Direct mail can be used for many different reasons, such as to complete a transaction with a customer, promote a new...
5 tips for the perfect mail shot
Mail shots come in all shapes and sizes but here are five great tips to help you make your campaign as effective as...
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