Tasks such as fulfilling transactional mail can be costly, in both terms of time and money. Transactional mail won’t bring you in the big bucks like a direct mail campaign will, plus it can take time to make sure that you are printing and sending out well-structured and personalised transactional mail. Below we have explained the benefits of considering outsourcing your transactional print and mail services.
Why should you consider outsourcing?
Outsourcing, regardless of whether it’s for transactional print and mail services or for any other task in your work or personal life, has become a crucial part of modern society. With an ever increasing digital world, outsourcing platforms have become more prevalent than ever, and now you can outsource everything from business presentations to having someone else buy flowers for your spouse.
While the nature of the task changes, the reasons stay the same. People outsource the tasks that they simply don’t have the time for, or aren’t as much of a priority to them, so that they can focus on the real important tasks in their lives.
Transactional mail is an incredibly important part of the customer retention process, and is needed to complete transactions with customers. However, it isn’t going to be the money winner for your business. It falls into the aftercare category, and while this is crucial to any businesses success, if you only focused on aftercare you’d never be able to focus on expanding your business.
How bakergoodchild can help
As a mailing house, we at bakergoodchild can manage your transactional print and mail services for you, handling everything from start to finish. We know it can seem daunting outsourcing part of your work to someone else, especially when that work feels like your ‘baby’ and data security and business continuity issues are of concern.
But sometimes it’s necessary to use the help of the experts, especially when it means you can be freed up to focus on the more important tasks at hand. We’ve now printed over eight million items and posted over six million, so we know what we’re doing.
We use important tools and techniques such as variable data printing which through skilled data management ensures that your transactional mail is printed efficiently and of a high quality, all while keeping your costs down too.
We can also personalise your transactional mail in many different ways, whether this is with foil printing, using eye-catching shapes or something else entirely. We’ll ensure that your transactional mail not only does the job, but that it also delivers an impact too.
Once we’ve printed your transactional mail, we can make use of our mailing relationships both in the UK and around the world to ensure that we get you the cheapest rates and more efficient delivery times.
If you think that outsourcing your transactional print and mail services could be a good idea, or if you’re a little hesitant at giving your work away, we’d be more than happy to have a chat first. Please just get in contact with us here.
Image credit: MustangJoe