by Jodie Thomas | Jun 21, 2023 | Uncategorized
In the age of digital dominance, evidence is growing that printed material still very much has its place in the world. A recent survey by Two Sides shows a significant rise in the preference for printed materials among European consumers. This includes books,...
by Jodie Thomas | Dec 20, 2022 | Uncategorized
Business Mail: An Essential Part of Your Customer Communication Strategy In the digital first age, it is important to understand that paper-based communications still play a key part in a successful customer communications strategy. Understanding your audience and...
by Dave | Oct 10, 2022 | Uncategorized
Electronic communication The world is changing, and companies are trying to reduce their paper usage by using forms of electronic communication, but is it really better for the environment, or will it have lasting effects? We’ve talked about greenwashing and the...
by Dave | Sep 12, 2022 | Uncategorized
Direct mail is an advertising strategy that continues to be popular today, even in the age of digital marketing. Why? Because it works! And when done right, a direct mail campaign can be extremely successful. In this blog post, we will share examples of some of the...
by Dave | Sep 12, 2022 | Uncategorized
One of the most important aspects of a successful Christmas mailing campaign is timing! You should also give yourself plenty of time to brainstorm creative ideas and make sure that all the intricate details are perfect. Of course, a successful mailing campaign...
by Dave | Sep 8, 2022 | Uncategorized
What’s happening? As you probably know, Royal Mail’s 115,000+ were striking last week and the CWU also announced that further strikes are planned to take place, on Friday 30th September and Saturday 1st October. This is part of the ongoing dispute between...