RightTrack™ solution
Ensuring your customer communications are on the RightTrack™, from data to delivery.
solution overview
These reports provide detailed information on how every mailing has performed through the Royal Mail network over a 5-day window.
why use RightTrack™?
Using the Royal Mail Mailmark technology enables customers to:
- Agility
Make better business decisions (for example, call centre staffing levels) due to the extra visibility of the mailing performance through the Royal Mail network. - Confidence
Predicted delivery provides you with more assurance of when your items will be received by your client/customer/target audience. - Efficiency
Reporting enables you to address any problems with poor address quality or incorrect data.
how the process works
When a mailing is posted, bakergoodchild uploads all of the pack data for the specified mailing into an online application (Gemma), which creates an e-manifest. The e-manifest information sits within a secondary solution called Dockethub, which directly interfaces with Royal Mail’s in-house technical solutions.
As mail packs are processed by Royal Mails sortation machines, the machine’s cameras capture the detail held within the Mailmark barcode and build a picture of how that mail item is performing through the network. From here, the data is pooled and linked with the e-manifest information to create the Mailmark Direct Data reports. These reports are updated daily, over a five working day period.
The main reporting tool we use in RightTrackTM is the Summary Reporting page, which provides an ‘at a glance’ overview of how the mailing is/has performed and this is split into four sections, which are:
seen/unseen
handover date
predicted delivery dates
errors
reporting dashboard
pack level reporting
You can then create a report in a variety of formats (Excel and CSV are the most commonly used), which provides details for every pack that has been reported by Royal Mail for the error in question. The client is then able to review this data and make any changes where required.
sectors we work with
we’re helping hundreds of global companies
Look forward to working with them again.
CROSSWAYS TRAVEL COACH COMPANY
MailMark® is the most cost-effective postal produce when sending items through the UK postal network.
The unique barcode added to each item allows Royal Mail to efficiently machine-read each item, saving time and money. As this barcode is scanned throughout its lifecycle, customers using the MailMark® product gain an increased level of visibility.
If you’re posting marketing or advertising materials, you may be eligible for additional discounts by using an Advertising Mail service.
Your bakergoodchild account manager will proactively advise whether your mailing qualifies and, if not, suggest adjustments to the content or design to meet Royal Mail’s requirements.
PAM, as it’s commonly known, is an excellent tool for acquiring new B2C customers and expanding your business. It leverages advanced geo-demographic targeting to deliver communications to potential clients or donors.
Using bakergoodchild your international items will be delivered by the most suitable carrier, ensuring your items are delivered on time and within budget – every time. We work exclusively with reputable overseas mail carriers ensuring complete reliability at competitive rates.
We offer a range of timed, tracked and next day services for your parcels and packets, ensuring swift and safe delivery of your items.
secure, reliable & professional mailing solutions
get a quick quote
Our friendly team would love to hear from you.
frequently asked questions
what types of documents and campaigns do bakergoodchild specialise in?
bakergoodchild are specialists in producing a wide variety of communications, from highly-targeted and creative direct mail campaigns to business-critical transactional documents. Our services are tailored to meet the specific needs of businesses, ensuring quality, confidentiality and compliance.
how does bakergoodchild manage the security of my data?
At bakergoodchild, security is our top priority. We employ advanced encryption, secure printing, and strict chain-of-custody procedures to protect your documents throughout the mailing process. Our facilities and processes are designed to meet ISO27001 and Cyber Essentials Plus standards for confidentiality and data protection.
what are the industries that bakergoodchild serve?
bakergoodchild serve a wide range of industries, including finance, legal, healthcare, and local government. Our expertise in handling sensitive documents makes us the preferred choice for businesses requiring secure and reliable mailing solutions.
how quickly can bakergoodchild process and dispatch my mail?
Our streamlined processes and advanced technology enable us to process and dispatch your mailings quickly and efficiently. We work closely with you to meet your deadlines, ensuring timely delivery of your communications; domestically and internationally.
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