Use print management services to save time, money and reduce stress

Jul 14, 2014 | News

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[cs_content][cs_section parallax=”false” style=”margin: 0px;padding: 45px 0px;”][cs_row inner_container=”true” marginless_columns=”false” style=”margin: 0px auto;padding: 0px;”][cs_column fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ type=”1/1″ style=”padding: 0px;”][cs_text]The last thing any business owner or person responsible for marketing needs is more stress; as the demands on businesses grow, it makes sense to try to reduce the amount of work and a no-brainer to reduce stress, too.

The last thing any business owner or person responsible for marketing needs is more stress; as the demands on businesses grow, it makes sense to try to reduce the amount of work and a no-brainer to reduce stress, too.

Print management services can be a significant way for this to happen. Print is a specialist area. Get it right and your marketing campaigns can start to deliver high response rates, new customers and increased loyalty. Get it wrong and you are left with a room full of expensive print that has wasted time, money and valuable business opportunities.

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[/cs_text][x_custom_headline level=”h2″ looks_like=”h4″ accent=”false”]How can print management help?[/x_custom_headline][cs_text]Firstly – perhaps most importantly – it will save you money. A print management company will use its expertise to gain the best possible price. Get them involved at the outset: their help with format size, number of colours, envelope size etc will be the first step to cost-effective print. The print management company will then use their expertise to get the best price for the print job. Print is no different from many other businesses – it has peaks and troughs that will affect the price and delivery of any print job and your print management company will make the most of this.

Secondly, print management will help your time management. You will be able to concentrate on the areas that you know best. A print management service will manage that process from start to finish, from the delivery of the artwork to the printer and delivery of the finished print. During this process you will also be helped to check proofs to ensure the finished job matches your specification.

Thirdly, that terrible aspect of modern day life: stress. The management company will mean you have one less task to manage, one less job that is likely to go wrong. You’ll know that you have expert advice throughout, delivery quality print at the best possible market price. Now that, as they say, is priceless.

Speak to the print management company to find out about their expertise and experience – particularly in your own sector that may have specific print requirements (litho/web, etc), but also to make sure they are the kind of people you can do business with because the aim is to build a relationship. Of course, you will gain benefits from using the service as a one-off, but far greater benefits will come with developing a long-term relationship. It’s only natural that print management specialists will provide a better all-round service to clients that bring in regular volumes of work, and as they understand your needs and marketing cycles, they’ll be able to deliver even greater benefits, service and savings.

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