News & Insights

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Breaking News: Royal Mail Reach Agreement With CWU

Breaking News: Royal Mail Reach Agreement With CWU

What’s happening? Royal Mail’s 115,00+ staff, represented by the Communications Workers Union (CWU), have been taking part in industrial action since August last year, which caused significant disruption to the postal market, particularly over the festive period. The...

Direct Mail Can Play a Vital Role in Reducing Customer Churn

Direct Mail Can Play a Vital Role in Reducing Customer Churn

Unlocking Customer Loyalty for Retailers: How Direct Mail Can Play a Vital Role in Reducing Customer Churn For most businesses, a key factor preventing growth is a lack of customer loyalty, which results in customer churn. As dated as the analogy of the ‘leaky bucket’...

How Direct Mail is Driving Gen Zs and Millennials Online

How Direct Mail is Driving Gen Zs and Millennials Online

There’s a common misconception that the preference of Millennials and Gen Zs is to be communicated with via a digital-first approach, but what if we told you that an engaging piece of direct mail can be just as effective. A recent study by JICMAIL has highlighted the...

Ways to streamline your printing and mailing process

Ways to streamline your printing and mailing process

Processing print and mailing campaigns can be a real headache for businesses. Time-consuming manual tasks, backlogs of unprinted documents, and frustrated colleagues and customers are just some of the consequences of inefficient printing and mailing processes....

Why Printing, Mailing, and Posting Still Matters

Why Printing, Mailing, and Posting Still Matters

These days, when we hear the word "mail", we envision a notification sound emitted by one of our many digital devices. The last thing we think of is a physical letter or postcard arriving at our doorstep. Yet, despite the rise of digital communication, direct mail...